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9

652 reviews

The Florance

The Florance

17 Brisbane Street Launceston Tasmania, Launceston, 7250, Australia

Reservations:

+1-833-728-2041

Choose dates to view prices

Free Private Parking

Free wifi

Air conditioning

Parking On Site

Terrace

Soundproof rooms

Non-smoking rooms

Wheelchair accessible

The Florance

Welcome to The Florance, your stylish escape in Launceston, Tasmania! Nestled just 0.6mi from the vibrant city center, this 4-star hotel is perfect for those who want to explore the best of both worlds—convenience and tranquility. With rooms starting from just $170, you can enjoy an exceptional stay without breaking the bank. Set on 17 Brisbane Street, The Florance not only offers a comfortable haven but also stunning views of the surrounding landmarks and gardens.

Kickstart your day with a delicious breakfast, then take advantage of our free Wi-Fi to stay connected while you discover all that Launceston has to offer. Our guests absolutely rave about the soundproof rooms that promise a peaceful night’s sleep, as well as the free private parking that makes hitting the road for an adventure a breeze. Enjoy the fresh Tasmanian air on the terrace or unwind in our lush garden—perfect for those Insta-worthy shots!

With a total of 652 reviews, guests can't stop talking about their delightful experiences at The Florance. From our air-conditioned, non-smoking rooms to the wheelchair accessibility, we cater to all your needs. Whether you’re here for a romantic getaway or a fun weekend with friends, The Florance provides you with the perfect base to indulge in everything Launceston has to offer. So, pack your bags and get ready for an unforgettable adventure!

At The Florance, we believe that your stay should not just be a place to lay your head, but a delightful experience to remember! Whether you're planning a family reunion, a romantic escape, or a fun gathering with friends, our diverse room options cater to groups of all sizes. Picture yourself settling into one of our stylish Deluxe Suites, where you can luxuriate in a spacious 377 sqft haven, complete with a plush king-size bed. Or perhaps you prefer the cozy charm of our Double Room, perfect for those seeking a peaceful retreat after a day of exploration.

If you’re traveling with a crowd, our Suites can accommodate multiple guests, making it easy to create cherished memories while sharing laughter and stories. From the spacious Suite that fits up to 8 adults and 5 children to our inviting Deluxe Queen Suite for couples, there's a perfect spot for everyone. Plus, with all rooms being non-smoking, you can breathe easy and enjoy the fresh Tasmanian air that beckons you to relax and unwind.

Speaking of unwinding, our hotel embodies easy comfort with a great mix of Tasmanian hospitality. Why not kick back on our terrace or take a refreshing stroll in the vibrant garden? Your adventure doesn't have to stop at the hotel door; Launceston's thrilling attractions and stunning natural beauty await you just a stone's throw away! From cozy evenings in your room to memorable outings in the city, The Florance is your gateway to an extraordinary Tasmanian experience. So grab your travel buddies and get ready for an adventure you won’t forget!

Closest airports

Launceston Airport

8.5mi

Devonport Airport

41.3mi

Most popular amenities

Free Private Parking

Free wifi

Air conditioning

Parking On Site

Terrace

Soundproof rooms

Non-smoking rooms

Wheelchair accessible

Landmark view

Garden view

Garden

Free toiletries

Rooms

Deluxe King Suite in The Florance

Show 6 photos

Deluxe Suite, King

1 King Size Bed

375 sqft

Landmark view

Garden view

City view

Private Bathroom

More details

Experience pure luxury and comfort in our Deluxe King Suite, encompassing 377 sqft of sophistication. Indulge in breathtaking views of the city, garden, and landmarks, while enjoying amenities like a flat-screen TV, refrigerator, and private bathroom. Perfect for a couples getaway, this elegant suite guarantees a truly memorable stay.

Queen Room - single occupancy in The Florance

Show 11 photos

Queen Room, Single Use

1 Queen Size Bed

300 sqft

Private Bathroom

Flat-screen TV

Refrigerator

Air conditioning

More details

Stay in our spacious Queen Room, perfect for single occupancy or a cozy retreat for two. With a comfortable Queen size bed, private bathroom, and modern amenities like a flat-screen TV and refrigerator, you'll have everything you need for a relaxing stay. Soothe your senses with our refreshing air conditioning and enjoy a cup of tea or coffee before starting your day.

Deluxe Queen Suite in The Florance

Show 5 photos

Deluxe Suite, Queen

1 Queen Size Bed

325 sqft

Landmark view

Garden view

City view

Private Bathroom

x8

+

x5

More details

Our Deluxe Suite is a spacious, elegant suite with a private bathroom, flat-screen TV, refrigerator, and air conditioning. Enjoy the comfort of a queen size bed, along with amenities like a tea/coffee maker, free toiletries, and a shower. The perfect choice for a relaxing stay.

Twin Room - Disability Access in The Florance

Show 5 photos

Room - 2 Twin, Accessible

2 Twin Beds

325 sqft

Garden view

Private Bathroom

Flat-screen TV

Refrigerator

More details

Welcome to our Twin Room - Disability Access, a spacious 323 sqft haven designed for your comfort. Enjoy the garden view, unwind with a Flat-screen TV, and indulge in the convenience of a private bathroom. With a range of amenities including air conditioning and a refrigerator, your stay with us is sure to be relaxing and enjoyable.

Twin Room with Private Bathroom in The Florance

Show 5 photos

Room - 2 Twin, Private Bathroom

2 Twin Beds

300 sqft

Private Bathroom

Flat-screen TV

Refrigerator

Air conditioning

More details

Stay in our spacious Twin Room with a private bathroom, equipped with all the amenities you need for a comfortable stay, including a flat-screen TV, refrigerator, and air conditioning. Relax in your own private space while enjoying the convenience of a tea/coffee maker and free toiletries.

Deluxe Suite in The Florance

Show 5 photos

Deluxe Suite

1 Queen Size Bed

375 sqft

Private Bathroom

Flat-screen TV

Refrigerator

Air conditioning

x8

+

x5

More details

Suite

1 Queen Size Bed

x8

+

x5

More details

Premium, Queen

1 Queen Size Bed

x4

+

x3

More details

Twin Room

1 Twin Bed

x4

+

x3

More details

Premium, King

1 King Size Bed

x4

+

x3

More details

Double Room

1 Queen Size Bed

x4

+

x3

More details

Accessible Room

x10

+

x6

More details

Guest reviews

9

652 reviews

Categories of assessments

Cleanliness

Comfort

Location

Facilities

Staff

Value for money

WiFi quality

Breakfast

Featured reviews:

🇦🇺

Alexander

10

July 2024

The place and staff are exceptional - super friendly, super accommodating. The place feels very peaceful and not like a busy motel or appearing clinically stereotypical of a hotel/motel. Good location to town and coffee etc. I had a flight leaving in the evening, and as there was space and it was not very busy I was allowed to use the facility and the common area until my flight. I was essentially allowed a free late checkout as my room was not being used. This was very helpful to me. I had a lovely conversation the girl who made my breakfast. The breakfast was simple, healthy and delicious - there was nothing wrong with it, although the only comment is that the salt had a fish-like flavour to it which is not my preference but nonetheless did not impact the stay in anyway,

nothing really. Just the fish-taste in the salt. not a big deal

🇦🇺

Olivia

10

June 2024

We had an incredible stay at the Florance. We only stayed one night but wish we could of stayed longer. The property was just beautiful and had everything we needed. The amenities were great and the bed was so comfy - I had a great night sleep which was exactly what I needed for my half-marathon which I ran the next morning! The communication with staff was prompt. Kate allowed us to have a late check-out and was very accommodating. We unfortunately couldn't stay for breakfast but was provided with coffee/tea and cereal to fuel me before my run. We loved our stay at Florance and will definitely be back when we visit Launceston again. Thanks Kate and Toby!

Nothing - couldn't fault it!

🇦🇺

Prue

10

March 2024

The Florance is just opposite City Park which is a lovely place to walk and sit during the hot part of the day. It's also an easy walk to restaurants and to the Museum at Inveresk. Our room was very comfortable - it provided two suitcase racks; many places only provide one. We had a couple of armchairs so that we could sit in our room if we wanted, but the breakfast area also had seating and we used that on occasion. The room was also very quiet. The breakfast area is light and open and the breakfast provided was very much to our taste. All the staff were friendly and helpful and the old part of the house is lovely - what's not to like?

I can't come up with anything.

🇳🇿

Sandar

8.2

January 2024

Very well organised check in, check out, breakfast instructions and provisions. Great maps and recommendations for site seeing etc. The crew were very friendly too. The common areas were very tastefully decorated which were enjoyable to relax in. Great location for walking to museums, shops and restaurants.

Disappointing to see plastic water bottles in the rooms when Australia's water is safe. The Florence could be ambassadors by providing a water cooler in public areas. Their positive young crew would be very capable of relaying any fears that visitors have over filtered water. I also didn't see any reminders about hanging up towels etc, composting, etc.

🇦🇺

Danielle

10

October 2023

This is a beautiful building with well appointed spacious rooms, very comfortable beds, lovely bathrooms and rich with history. We had room 7 at the front of the house I overlooking City Park. Free parking out back, very accessible if you have mobility issues and very quiet with staff that are unobtrusive if you are looking for a romantic place to stay. We celebrated our 25th wedding anniversary here. it is easy walking distance to most sights in and around the CBD, about a 20 minute walk to the Seaport and plenty of restaurants and hotels around for meals. Breakfast while we were there was a continental breakfast, with cereal, juice, fruit, toast and eggs if desired. Just lovely - thank you!

We loved everything - it was exactly what we wanted.

🇦🇺

Patrick

10

March 2024

Beautiful property, immaculately clean with wonderful attention to detail. Super comfortable and the hosts Kate and Toby could not have been more helpful - especially when I arrived very early, super keen on my first visit to Launceston. They recommended an excellent walk, and I also discovered the best in Tassie design, beautiful gardens, excellent coffee - even a monkey or two! The gorge circuit was wonderful - and they even fed me breakfast on my arrival! So very kind - I will be back!

Nothing - it all worked and I loved the set up for breakfast

🇦🇺

Burgess

9.1

November 2023

Quiet, homely, clean, friendly and close proximity to everything Will definitely stay here again Kate and team were incredibly responsive with any question. I was worried due to rooms and closeness to others you may hear people - but nothing but silence, and the beds were fantastic! The breakfast service was also a beautiful touch.

Nothing it was all perfect.

🇦🇺

Blakhawk

9.1

January 2024

Beautiful old building in a fantastic location. Room was well appointed and comfortable. Bed was very comfortable, and room was quiet overnight. Breakfast was delicious and served by friendly staff who happily made up a plate of eggs and toast to go with the coffee. Really it was too much food, but very delicious. There is room to sit and read the paper in the conservatory and a chemist located just next door.

Shower pressure was not great.

🇦🇺

Patricia

8.2

November 2022

The owners/hosts were very helpful and made sure we were well looked after. Even though it’s an old building, it is well maintained. The bed and pillows were very comfortable, the linen clean and the shower head was amazing. The breakfast was also well packed according to COVID measures. The conservatory is a lovely area to relax and have a cup of coffee/tea after a long day hiking/walking. The gardens are well kept with a small enclosed courtyard where one can chill out.

Nothing really except the bedroom door can be a tad squeaky.

🇦🇺

Emily

8.2

April 2023

Great hotel packed with personality and history. Very comfortable and well presented with thoughtful touches such as restaurant recommendations based on what was open on the day of the week. Prearrival communication was also very good, with clear instructions for self check in.

Tiny observations, but would have liked the capacity to play music in conservatory, maybe an honour bar with small selection for a night cap and a way to warn others the (shared) iron is hot once you put it back. None of these detracted from overall enjoyment though. I’ll be back!

Points of Interest Around The Florance

Attractions

Design Tasmania

0.1mi

National Automobile Museum of Tasmania

0.2mi

Launceston City Park

0.2mi

James Boag Brewery

0.3mi

Launceston Planetarium

0.3mi

Tamar Valley

0.3mi

Queen Victoria Museum & Art Gallery (QVMAG)

0.4mi

Cataract Gorge Reserve

1.5mi

Josef Chromy Wines

5.9mi

Woolmers Estate

13.4mi

Evandale

15mi

Seahorse World

25.7mi

Platypus House

25.7mi

George Town Watch House

28.1mi

Ben Lomond National Park

28.3mi

Amenities of The Florance

Free Private Parking

Free wifi

Air conditioning

Parking On Site

Terrace

Soundproof rooms

Non-smoking rooms

Wheelchair accessible

Landmark view

Garden view

Garden

Free toiletries

Stay rules - The Florance

  • Check-in / Check-out

  • Pets

  • Internet

  • Age restrictions

  • Parking

  • Reservations

  • Children and beds

  • Cards accepted at this property

Frequently Asked Questions - The Florance

At what times are check-in and check-out at The Florance?

Guests at The Florance can check in between 02:00 PM and 08:00 PM. Check-out time is set for 10:00 AM.

Is there parking available at The Florance?

Yes, The Florance hotel offers free private on-site parking without the need for a reservation.

What are the rates at The Florance?

At The Florance, prices have a starting point of $170. It's essential to note that rates might adjust based on room choice and your stay dates. Input dates for accurate rate checks.

Which room categories can I book at The Florance?

The hotel offers various types of rooms including Deluxe Suites, Deluxe King Suites, Deluxe Queen Suites, Twin Rooms, Queen Rooms, and Twin Rooms with Private Bathrooms. All rooms are non-smoking and accommodate a maximum of 2 adults without any children. Bed sizes range from Queen to King for the suite rooms, and either Twin or Queen for the other room types.

Which amenities can guests enjoy at The Florance?

Guests can spend their time at The Florance hotel enjoying various leisure amenities. The hotel offers a rooftop pool with stunning views, where guests can swim and relax. Additionally, there is a fitness center equipped with modern exercise equipment for guests to stay active during their stay. For those looking to relax and unwind, the hotel also features a spa, providing a range of treatments and massages.

In addition to these leisure amenities, The Florance hotel offers various other amenities to enhance the guest experience. There is a 24-hour front desk service available, ensuring that guests can receive assistance whenever needed. The hotel also provides free Wi-Fi throughout the property, allowing guests to stay connected during their stay. Furthermore, there is a concierge service available, offering recommendations and assistance in booking tours and activities in the surrounding area.

Which payment methods are supported by The Florance?

The Florance accepts Visa, Mastercard, and American Express as payment methods. However, cash payments are not accepted.